Blog - Ad Blocker

CSS ad blocking: Generating charges for ads that were never shown

April 29, 2024

-Archie Crossland

We all know ad blockers stop ads, however not many know there are different types of ad blocking, CSS ad blocking and domain ad blocking, The two types can have…
Read More

Anti-adblocking: Should Publishers Take Adblockers More Seriously?

February 5, 2024

-Archie Crossland

An overall anti-adblocking strategy cannot be defined as one process, as qualitative data and innovative technologies are needed to stay ahead of adblockers. Many companies suggest that multiple strategies can…
Read More

On the Radar: How Websites Detect Ad Blockers

December 7, 2023

-Archie Crossland

Ad blocker detection serves as the initial step in addressing the challenges posed by ad blockers, functioning as an essential technological component that prompts a suitable response. Once an ad…
Read More

Navigating the Block: Innovative Solutions in the Publisher’s Toolbox

November 23, 2023

-Archie Crossland

Publishers are starting to find more solutions to mitigate ad blocker effects, with different companies adopting alternative ad blocker countermeasures. The divide in selected strategies comes from factors such as…
Read More

Ad Reinsertion; Effective Ad Revenue Recovery

November 16, 2023

-Archie Crossland

Publishers and tech companies have been looking for a way to mitigate ad blockers for over a decade. Many techniques are deployed to counteract ad blockers, such as YouTube’s clampdown…
Read More

YouTube’s Clampdown On Ad Blockers

November 9, 2023

-Archie Crossland

In the current digital landscape, ad-blocking tools offer users enhanced privacy and a smoother browsing experience. They do, however, pose significant challenges for content creators and businesses. As a result…
Read More
Newer PostsOlder Posts